Because we know that devoting the time to truly understand the deep mechanics of every client is a crucial first step in creating genuinely good and longlasting work.
We are (not afraid of being) a small agency. On the contrary – being a small group gives us flexibility and allows us to build closer relations to our clients. Also – it allows us to dedicate more work hours to doing what we do best: creating great and meaningful work.
or less-than-optimal solutions. We undertake all parts of the design proces and do so with equal passion.
We really just love what we do!
A custom typeface for Denmark’s perhaps absolute friendliest grocery store
Fakta prides itself in being “Denmark’s perhaps absolutely friendliest grocery store”. We planted our own little easter egg in the typeface – a smiling ‘s’ to celebrate one of the stickiest campaign slogans of any Danish grocery store ever.
Denmark’s perhaps absolute friendliest grocery store. The Fakta-typeface is made to embody the cheerful spirit that is the key ingredient in Faktas communication and their management-style.
The typeface has a specific emphasis on the needs of a grocery store – made with specific attention to price tags and the letters used in Fakta’s logos. Yet the typeface carefully balanced to work as a wholesome typeface for all different uses.
The typeface was awarded bronze at Creative Circle in 2016
Collaboration with Uncle Grey
